About Us
de’Amay was established in 2017 with its first product, Frozen Rendang. In 2022, we introduced canned product innovations, followed by the launch of rendang in retort pouch packaging in 2023 — a modern sterilization method without added food additives, allowing the product to have a long shelf life at room temperature, be conveniently shipped to various cities and overseas, and be ready to consume without reheating.In 2023, de’Amay also participated in the Qatar International Agricultural Exhibition in Doha and the International Summit & Connecting Indonesia in New York, demonstrating the quality of our products on the global stage.
Established
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de’Amay was founded by Mrs. Suryani Putri, S.T. (Mrs. Uud), who has been involved in the culinary industry since 2003 through a catering business before focusing on Instant Rendang products in 2017. The name de’Amay comes from the word “Amay” in Minangkabau culture, meaning mother, which also represents the warmth, love, and taste of home-cooked meals.Using an authentic hereditary Minangkabau recipe specially adapted to suit various tastes, de’Amay rendang has obtained official certifications and permits (NIB, Halal, Intellectual Property Rights, and BPOM) and is favored by many customers, including international tourists, for its well-balanced and authentic taste.
suryani putri
Owner of de'Amay
from mother's kitchen to your table